Privacy Policy

Last Updated: 17.11.2024

1. Introduction

Lerfam (hereinafter referred to as "we," "our," or "the Company") respects your privacy and is committed to protecting your personal data in accordance with the General Data Protection Regulation (GDPR) and Google Ads requirements.

This Privacy Policy applies to the website https://lerfam.com/ and explains what data we collect, how we use it, and your rights regarding your information.

2. What Data Do We Collect?

When you use our website, we may process the following categories of data:

Personal Data

  • Contact Information: Name, email address, phone number (if you submit contact forms or subscribe to newsletters).
  • Technical Data: IP address, browser type, operating system, device information.
  • Cookie Data and Similar Technologies (see Section 7 for details).
  • Analytics Data: Pages visited, time spent on the site, referral source (via Google Analytics and other tools).
  • Advertising Data: Interactions with ad campaigns (Google Ads, retargeting).

3. Purposes of Data Processing

We use your data for the following purposes:

  • Website functionality and user experience improvement.
  • Traffic analysis (using Google Analytics).
  • Displaying relevant ads (including Google Ads and remarketing).
  • Sending email newsletters (only with your consent).
  • Processing inquiries submitted via contact forms.

4. How Do We Store and Protect Data?

  • Data is stored on secure servers within the European Union or with GDPR-compliant providers.
  • We implement technical and organizational security measures, including encryption, access controls, and regular audits.
  • Advertising data (Google Ads) is anonymized where possible.

5. Your Rights Under GDPR

As a data subject, you have the right to:

  • Request access to your personal data.
  • Rectify inaccurate or incomplete data.
  • Request erasure ("right to be forgotten") where no legal basis for retention exists.
  • Restrict processing under certain conditions.
  • Data portability (receive your data in a structured, machine-readable format).
  • Withdraw consent (e.g., for email marketing or cookies).
  • Lodge a complaint with the Dutch Data Protection Authority - Autoriteit Persoonsgegevens.

To exercise your rights, contact us at:

  • Email: info@lerfam.com
  • Phone: +31 20 662 9225
  • Address: Looiersgracht, 1016 VT Amsterdam

6. Data Protection Officer (DPO)

For questions regarding data protection, you may contact our responsible person:

  • Email: info@lerfam.com
  • Phone: +31 20 662 9225
  • Chamber of Commerce (KvK) Number: 3111153663

7. Use of Cookies

Our website uses cookies for:

  • Essential functionality (necessary cookies).
  • Analytics (Google Analytics).
  • Ad personalization (Google Ads, remarketing).

You can manage cookie preferences via:

  • The consent banner on your first visit.
  • Browser settings (disabling or deleting cookies).

8. Policy Updates

We reserve the right to update this policy. The current version will always be available at https://lerfam.com/.

Thank you for choosing Lerfam!

THIS WEBSITE USES COOKIE

To ensure proper functionality and maintain a secure, optimized browsing experience, this website uses cookies. These help the site run smoothly, remember user choices, and analyze general traffic patterns — all in line with privacy and data protection standards.

Your personal data will never be stored or accessed without your explicit consent. You can customize which types of cookies you allow or simply accept all for a more seamless experience.